Art & Fashion
Jul 25, 2015


The fabulous Katrina and Karena of Tone It Up lead an incredible beach side bikini workout this past week in collaboration with Go Priv, Kia, and Just Fab. The event hosted some of the top influencers, stylists, and bloggers, here in Malibu at a glamorous beach bungalow nestled away in a private community.

_DS17136Attendee’s were treated to not only a full blown bikini body work out on the beach but also; massages, mani’s, and hair style’s thanks to Priv.  a cutting edge new beauty and wellness app, that delivers a healthy lifestyle straight to your home. The app is available for download for both ios and android; it features everything from blowouts, one on one personal trainers, nails, to an in-home massage sesh. This app is especially a must have for jet setters. Currently you can get your glam, fitness, and wellness on demand in Los Angeles, New York City, and even London. That’s right, Priv is international, which means you need to get onboard asap.ToneItUp

Stepping into the Kia Motor’s Malibu bungalow had us here at Press Pass floored. Staff pick? Definitely the view!!! Just Fab was on hand with a customized closet of all their best sellers for attendee’s to peruse. We were gifted with an outfit each; you can be sure to see some of your favorite trendsetters rocking their gear on the red carpet. After the Tone It Up girls whipped us into shape, we were treated to a wonderfully crafted lunch by chef Alexander the Great of his famous chicken and avocado wraps, fresh green and watermelon juice, sliced watermelon, and a fruit salad fit for Mount Olympus.

_DS17087Katrina and Karena are well known as the masterminds behind Tone It Up which encourages women everywhere to look and feel their best by fun workouts that can be achieved anywhere. Tone It Up is not only an incredible outlet for workouts, but these talented ladies know the best bodies are made in the kitchen. That’s why we here at Press Pass have the skinny on their favorite summer salad for you! Check it out and let us know what you think!

Sweet Summer Watermelon Salad from the Tone It Up Girls:

Makes 4 servings

• 2 cups of watermelon, cubed
• 1/4 cup of thinly sliced red-onionunnamed-3
• 1 cucumber, sliced & halved
• 2 cups of arugula
• Bunch of fresh mint, julienned
• 1/4 cup of feta cheese or crumbled tofu
• 3/4 cup of high quality balsamic vinegar

Directions: Start by heating the vinegar in a pan over medium heat for 6 to 7 minutes, or until it reduces to a thick, syrup-like consistency. When making reductions, it’s always best to use a shallow pan and to keep it uncovered. Once desired thickness has been reached, remove from heat and allow to cool. Meanwhile, add all remaining ingredients together in a bowl and you’re set! Drizzle with room temperature reduction immediately before serving.

Don’t live in LA, NYC or London? No worries we sat down with the top Priv stylists to bring you a fun and do-able at home hair style so you and your friends can hit the town this summer in style.

Get a Fishtail from @GoPRIV ‘s Technicians

ToneItUpYou will need:

– A brush
– A blow dryer
– Joico’s Power Spray Hairspray




Get the look:

Step one
Joico’s Power Spray Hairspray throughout the lengths of your hair. Then, rough blow dry your locks to add texture before you start your braid.

Step two
Sweep all of your hair over one shoulder using a brush.

Step three
Separate the hair into three sections and start braiding as you normally would for a classic braid.

Step four
As soon as the braid starts to take shape, separate the hair which is still loose into 2 sections and cross them over.

Step five
Take a small section of hair from the right half and bring it over to the left.

Step six
Take a small section of the left half and bring it over to the right. Pull tight.

Step seven
Repeat this motion until you reach the ends of your hair.

Step eight
Secure the braid a with an invisible hair tie.

Step nine
Spray hair generously with the Joico’s Power Spray Hairspray to maintain your style and prevent any unwanted flyaways.

Step ten
Gently pull the pull the braid outwards with your hands to make it appear thicker.
So there you have it: one fishtail braid from your PRIV IT technician. Enjoy!
Happy summer loves! Post your best fishtails with the #gopriv and #presspassla so we can see all your wonderful hair styles. Happy styling xoxo.

Written by: Carolina Bonetti