Oct 9, 2018

The Power of Taylor Swift

Swifties bought Taylor Swift’s first ever pop country album back in 2006….over a decade later her legion of fans have power enmasse. 

Why does the power of celebrity matter? We normally don’t tackle political issues here at Press Pass LA, however…Taylor Swift has garnered an exception. In a very rare public move Taylor Swift made a political appeal to her followers. She also urged them to vote. If you haven’t yet you can resister on Many states voter registration deadline is today, be aware of the ramifications of November’s upcoming election. Taylor’s message was clear: You Matter. Your voice Matters. After her public endorsement urging her fans to vote, saw a 25% increase in voter registration traffic. If this doesn’t show the power of celebrity what does? We feel here at the office that this is a perfect example of social media being used responsibly for good.

Will you be voting? We hope so. In the meantime we’ll leave you with one Taylor’s hit’s from her debut album, and one of our fav’s from her latest. All hail the pop princess. In the meantime, get out there and vote! Queen Tay Tay said so.


Then and Now: