Events, L.A. Local, News, Red Carpet, Underground
Jul 12, 2014


Pivotal PR knew exactly what is was doing when it signed Riviera 31 as its client. The signature lounge celebrated its first year as Hollywood’s premiere night spot.  And what a celebration it was!  The exceptional valet whisks your car away with the utmost care while the concierge open the doors to a night you would never forget. After checking in on the coveted guest list, I got the VIP treatment getting my picture snapped on the red carpet.RIviera31Turns1

Usually in Hollywood when you arrive early to a party it’s just you and the bartender. Not at Riviera 31! The event was PACKED at 9pm.  There was an open bar with signature cocktails and free appetizers. All the staff members were courteous and attentive, making you feel as though you were the only guest in the room.  The highlight though, was the entertainment. Between the DJ’s rocking sets, live acts took center stage to sentilate the crowd. It was pleasurable for the eyes and ears.The best part was the performers have all performed at Riviera 31 and will be there on future dates. You can check the website for their calendar of events.

Everyone was there to celebrate this momentous occasion. Cheers to your first year and may you have 100 more!

Visit Riviera 31 to check out the PHOTOS.