Yes, you read that right. Joico is here to save your hair in just 7 seconds. Come hurdle with us as we chase the ultimate…read more >
Blog Archives
So we’re five days away from Christmas, and you’re in a panic because your shopping to do list is a ZERO percent completed. It’s alright…read more >
Revolve launched one of the most epic vip house parties of Coachella weekend one. The weekend saw the arrival of every beautiful Victoria’s Secret and…read more >
Joico Insta Tint is life! And clearly fashion juggernaut Alice and Olivia agree. Join us backstage for a look into the fun and crafty ways…read more >
Press Pass LA was invited to try LumiShine this week as part of The Emmy Award’s official beauty routines. Joico brings their A-Game this fall with…read more >
The fabulous Katrina and Karena of Tone It Up lead an incredible beach side bikini workout this past week in collaboration with Go Priv, Kia,…read more >
Last weekend, Joico hosted an event for their new hair product, at The District in Beverly Grove.What is this fabulous new product that deserves it’s…read more >
Every awards show has its ‘It Girl’ and this year was none other than the well-deserving Gina Rodriguez whose starring role in the debut season…read more >
All moms deserve to be pampered, but Hollywood has an extra special way of making sure its leading ladies are cared for on Mother’s Day….read more >
